Vlad Flaks

Vlad Flaks
CEO & Founder
Vlad Flaks is the CEO and co-founder of OWOX, where he leads the company's mission to make analytics infrastructure accessible to every data team. With over a decade of experience building analytics products, Vlad has guided OWOX from a marketing analytics tool to a full warehouse-native analytics platform. He writes about the future of analytics, data democratization, and building a SaaS company in the data space.
Articles8
- Exploring Marketing Attribution Model: A Detailed 2025 Guide
- What Is Wrong with Your KPIs
- How Evaluate Media Advertising Effectiveness in 2026
- Top Google Analytics Alternatives for GDPR Compliance in 2026
- Custom Attribution Model: A Tailored Approach to Attribution
- Ways to Assess Offline Ads Impact on Online Sales
- E-commerce Efficiency with Data Processing 2025
- Google Ads Data Hub: Everything a Marketer Needs to Know
Success stories1