Connector
Visualize Facebook Ads Data in Looker Studio
Use Looker Studio as a reporting destination for Facebook Ads data collected with OWOX Data Marts. Collect Facebook Ads Data into any data warehouse, then reuse it in Looker Studio (or Google Sheets) for reporting. Or enable AI Insights and deliver ads performance & alerts into chat tools or by email.
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open-source connector installs via npm
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S01 · Step 1
Step 1: Create a Facebook Ads Data Mart
Start by creating a new Facebook Ads Data Mart and choose Connector as the definition type.
- Select Facebook Ads as the data source
- Specify the ad account that you want to collect data from
- Authorize access to your Facebook Ads account
S02 · Step 2
Step 2: Select a Data Storage
All data should have it’s home. You need to connect a data storage where your Facebook Ads data will be stored & processed. This is necessary so you connect trusted data to Looker Studio.
- Choose a supported data warehouse such as BigQuery, Snowflake or Redshift.
- Store raw Facebook Ads data in one central place so you can blend them later on
- Keep full ownership and control over your data
S03 · Step 3
Step 3: Select Facebook Ads API Endpoint & Fields
Choose exactly which Facebook Ads data should be collected.
- Select the appropriate API endpoint (for example, ad_account_insights)
- Choose metrics such as spend, impressions, clicks, and conversions
- Define the dataset and table where data will be stored
S04 · Step 4
Step 4: Create Facebook Ads Report in Looker Studio
Now it’s time to enable your Facebook Ads data in Looker Studio
- Add Looker Studio as a Destination & paste the JSON into Looker Studio
- Then just tik the box in the Destinations section of a data mart
- From now on, your Facebook Ads Data Mart is available from Looker Studio as a configuration
S05 · Step 5
Step 5: Get more from your Facebook Ads Data
Your Facebook Ads data is now available for analysis in Looker Studio. But why stop at just this? You can reuse the same Facebook Ads Data Mart to:
- Enable Facebook Ads AI Insights delivered on a schedule to Slack, MS Teams or by Email
- Just go to Insights tab, use our smart prompt, customize it or start from scratch
- Blend Facebook Ads data with GA4, CRM, or other ad platforms
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