Connector

Analyze LinkedIn Pages Data in Looker Studio

Use Looker Studio as a reporting destination for LinkedIn Pages data collected with OWOX Data Marts. Store raw social data in a data warehouse, then reuse it in Looker for analysis, reporting, and trend tracking.

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S01 · Step 1

Step 1: Select a Data Storage

Start by connecting a data storage where your LinkedIn Pages data will be collected. This is necessary so you connect trusted data to Looker Studio.

  • Choose a data warehouse such as BigQuery or Snowflake
  • Store raw page, post, and follower statistics
  • Keep full ownership and control over your social data

Connect Data Warehouse

S02 · Step 2

Step 2: Create LinkedIn Pages Data Mart

Create a new Data Mart and choose Connector as the definition type.

  • Select LinkedIn Pages as the data source
  • Enter your Organization URN to identify the LinkedIn Page
  • Authorize access to your Linkedin Page by adding an access token

Create Data Mart

S03 · Step 3

Step 3: Select Linkedin API Endpoint & Fields

Choose exactly which LinkedIn Pages data should be collected.

  • Select the follower_statistics_time_bound endpoint
  • Collect follower growth, page views, and engagement metrics
  • Define the dataset and table where data will be stored

Collect LinkedIn Pages Data

S04 · Step 4

Step 4: Run & Schedule LinkedIn Pages Data Collection

Now it’s time to enable your Linkedin Pages data in Looker Studio

  • Add Looker Studio as a Destination & paste the JSON into Looker Studio
  • Then just tik the box in the Destinations section of a data mart
  • From now on, your Linkedin Pages Data Mart is available from Looker Studio as a configuration

Enable LinkedIn Pages Data

S05 · Step 5

Step 5: Get more from your LinkedIn Pages Analytics

Your LinkedIn Pages data is now available for analysis in Looker Studio. But why stop here?

  • Track follower growth, engagement, and content performance over time
  • Blend LinkedIn Pages data with LinkedIn Ads, GA4, or CRM data
  • Just go to Insights tab, use our smart prompt, customize it or start from scratch

Send Data to Sheets

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