Connector

Visualize & Analyze Shopify Data in Looker Studio

Use Looker Studio as a reporting destination for Shopify data collected with OWOX Data Marts. Store raw e-commerce data in a data warehouse, then reuse it in Looker for analysis, reporting, and forecasting.

Get Started Free

The analytics system teams actually use

Marketplace users

175K+

teams running OWOX from the Google Workspace Marketplace

G2 rating

4.9

296 verified reviews on G2

Connector downloads

156K+

open-source connector installs via npm

GitHub stars

231

the platform is open source — star it, fork it, self-host it

S01 · Step 1

Step 1: Select a Data Storage

Start by connecting a data storage where your Shopify data will be collected.

  • Choose a data warehouse such as BigQuery or Snowflake
  • Store raw orders, products, customers, and transactions
  • Keep full ownership and control over your e-commerce data

Connect Data Warehouse

S02 · Step 2

Step 2: Create Shopify Data Mart(s)

Create a new Data Mart and choose Connector as the definition type.

  • Select Shopify as the data source
  • Authorize access to your Shopify store by adding a Shop Domain and the Admin API Access Token
  • Define which e-commerce entities you want to collect

Create Data Mart

S03 · Step 3

Step 3: Select Shopify Database & Fields

Choose exactly which Shopify data should be collected.

  • Select entities such as orders, order items, products, customers, and refunds
  • Define the dataset and table where data will be stored
  • Publish Shopify Data Mart once configuration is complete

Collect Shopify Data

S04 · Step 4

Step 4: Run & Schedule Shopify Data Collection

Now it’s time to enable your Shopify data in Looker Studio.

  • Add Looker Studio as a Destination and paste the JSON into Looker Studio
  • Then just tick the box in the Destinations section of a data mart
  • From now on, your Shopify Data Mart is available from Looker Studio as a configuration

Enable Shopify Data

S05 · Step 5

Step 5: Get more from your Shopify Analytics

Your Shopify data is now available for analysis in Looker Studio. But why stop at just this?

  • Build revenue, orders, and product performance reports
  • Blend Shopify data with ad platforms, GA4, or CRM data
  • Enable Shopify Analytics AI Insights delivered on a schedule to Slack, MS Teams or by Email

Send Data to Sheets

Related connectors

What users are saying

Every claim has a receipt.

Real things real customers said — each quote pinned to a specific claim, straight from the quotes database.

A3re: trusting AI
Nodari RizunFounder & CEO, Pürblack®
“AI, by the nature of the models, will hallucinate. And because of that, you need something which will create guardrails to ensure that there are no hallucinations, that you can trust your data.”
C9re: one source of truth
Mark SimmonsCMO, Pürblack®
“We had six or seven different channels and no single source of truth — it was almost impossible, a lot of guesswork.”
E7re: getting time back
Nodari RizunFounder & CEO, Pürblack®
“We regained time. And time is the one resource that never comes back.”